REGIONAL DEVELOPMENT THROUGH CRAFTS TOWARDS THE CREATIVE INDUSTRIES
Ключові слова:
region, creative industries, craft, tourism.Анотація
Nowadays more and more there can be seen the impact of globalization on culture and the economy. Some of the negative traits are reflected in the backwardness of certain regions in Slovakia. The paper shows the options to solve unemployment by promoting traditional handicrafts and creative activity of residents, reflecting the traditions of the region. Creative potential of human capital can be utilized via upgrading of traditional folk crafts towards the creation of new advanced products with traditional elements. Expert interviews with professionals provide guidance to address the issue and also the existing situation.Посилання
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